THAIFEX - HOREC Asia 2024 serves as a vibrant showcase of the latest innovations in baking and ice cream making.
Key players like Carpigiani, Scotsman Ice Systems, Electrolux, Hobart, UNOX, and Welbilt / Merrychef will draw attention to their cutting-edge solutions, reflecting an exciting phase in an industry embracing invention amid a technological renaissance.
Revolutionising Baking with Advanced Equipment
The bakery section of THAIFEX - HOREC Asia is a testament to the industry's rapid adaptation to technology. Hobart and UNOX will showcase their latest developments in automated kneading systems and smart ovens, which are revolutionising traditional baking methods. These machines ensure consistency in dough quality while enhancing productivity, a critical factor in today's high-demand bakery environment. Electrolux will present a range of eco-friendly kitchen appliances, which aligns with the global shift towards sustainability in the industry. Their energy-efficient designs demonstrate how technological advancements can contribute to a more sustainable future in the food industry.
Welbilt / Merrychef's advanced cooking technologies are receiving acclaim for their efficiency and versatility, essential for the successful operation of virtual bakeries and cloud kitchens. Their presence at THAIFEX - HOREC Asia highlights the growing importance of technology in expanding market reach and enhancing product quality. The ice cream and gelato sector at the event is bustling with innovation. Carpigiani and Scotsman Ice Systems are exhibiting their latest machinery that enables the creation of artisanal and gourmet ice cream with unprecedented precision and creativity. These technologies are catering to the evolving consumer preferences for the infusion of unique local flavours and vibrant natural colourants to produce high-quality frozen desserts.
Chef Somak Rarongkum, President of the Thai Chefs Association, emphasises the event's significance for culinary professionals. "THAIFEX - HOREC Asia is a unique platform that equips chefs with the knowledge of the latest equipment and trends, elevating the standards of restaurant operations and culinary presentations," he notes.
Enhancing Ice Cream Varieties and Health Benefits
The ice cream segment of THAIFEX - HOREC Asia will reflect the current diverse range of consumer preferences. Exhibitors showcase product trends such as sugar-free, low-fat, high-protein, and probiotic-infused ice creams, which cater to health-conscious consumers. Innovations in lactose-free alternatives and premium ingredients will also be evident, reflecting the industry's commitment to catering to diverse dietary needs and preferences.
Transforming the consumer experience
Exhibitor Cuisine Craft will introduce Carpagiani’s Synthesis 2H, a machine for producing, storing and serving fresh Gelato in front of your customers. The freshly made flavour produced is ready to serve will not undergo a thermal shock due to the machine’s static storage system. You can even use it to produce different flavors of Gelato at the same time, or change the consistency to obtain your ideal ice cream.
Explore Exotic Flavours
Southeast Asian flavours and colours are taking the world by storm. At THAIFEX - HOREC Asia, discover sources for Ube and Matcha, which are gaining popularity for their unique flavours and health benefits. Ube, known for its vibrant purple color and nutritional value, is being used in pastries. Matcha, rich in antioxidants, is now a common ingredient in ice creams, cakes, and cookies.
Additionally, natural colourants like Butterfly Pea and Pandan are being used for their visual appeal and distinct flavours. Asian spices, like ginger and turmeric, are popular for their health benefits, as are fermented additives like kimchi and miso, or vegan alternatives like tofu and soy. Stress-Relieving Adaptogens herbs such as Ginseng and Ginkgo Biloba are also being experimented with in baking and ice cream formulations.
These trends showcase a global appreciation for diverse flavours and health-conscious choices in baking and ice cream making.
Participating at THAIFEX - HOREC Asia is strategicMs. Suphajee Suthumpun, Group CEO of Dusit Thani Company Public Limited, shares her enthusiasm for the event as the company will showcase products from Dusit Foods, which include baked goods and ice cream that are distributed internationally. "Joining THAIFEX - HOREC Asia in 2024 is a pivotal move for Dusit International. Our participation not only showcases our diverse expertise in the hospitality sector but also opens doors for new strategic partnerships and market expansion," she comments.
THAIFEX - HOREC Asia stands as a beacon of progress and innovation in the culinary world. The participation of global giants and insights from industry leaders like Ms. Suthumpun and Chef Rarongkum underscore the dynamic nature of the evolving food sector. As the industry looks forward, the event continues to be a pivotal platform for showcasing the fusion of technology, innovation, and culinary artistry.
MEDIA RESOURCES
- Images
- Videos:
- The global bakery sector was valued at USD 119.75 Billion in 2021 and is expected to reach USD 169.85 Billion by 2028 with a CAGR of 5.12% over the forecast period. Similarly, the global ice cream market is projected to reach USD 104.96 billion by 2029, at a CAGR of 5.20% (2021-2029). Learn more about these sectors and their trends in these specially prepared Bakery & Ice Cream Industry Fact Sheets
- THAIFEX- HOREC Asia Video: https://youtu.be/evjaLmwVY_Q
- Media Centre: https://pressroom.thaifex-horec.asia/
- News: https://thaifex-horec.asia/newsletter
- Learn Who Exhibits